A good pair of Ray-Ban sunglasses something you don’t toss out after the season is over. Ray-Bans were designed as sunglasses that last years, not months, and that approach goes back longer than you probably think.
1. Unmatched Durability and Quality
Durability You Can Count On
RAY-BAN sunglasses are not a throwaway item. The acetate, metal and solid lenses used are not going to break after just a few days of everyday wear and tear. No lenses that scratch the first week you own them.
The marketing idea is not a new one; the original 1937 patent for the Ray-Ban Aviator from Bausch & Lomb weighed 150 grams and was made of a metal alloy with gold plating. It was designed to military pilots’ specifications for sunglasses that could endure the rigours of flying.
The original G-15 tempered glass lenses let 20% of the visible light through while cutting glare and not distorting colors. That same durability-first design philosophy, built to be worn rather than displayed, still shows up in how current production frames are put together.
The Perfect Pair That Lasts
If you buy a pair of Ray-Bans, you could be sure that you’d get something that was going to last, whether you’re using those sunglasses for work or weddings, and not simply something that made you look good at the time.
You can simply look at the full range of Ray-Ban sunglasses and see for yourself.
2. Timeless, Iconic Style
Style That Never Fades
The shape of Ray-Ban sunglasses has never gone out of style, the Wayfarer, the Aviator, the Round frame have all been worn for decades, rather than depending on a passing fashion.
But the Aviator does have a backstory. In 1929, US Army Air Corps Colonel John A. Macready approached Bausch & Lomb, a company specializing in medical optics. Pilots flying at higher altitudes reported glare from unfiltered cockpit light that caused headaches and altitude sickness. By the Second World War the shape had become standard-issue to the military, and iconic when General Douglas MacArthur was photographed wearing a pair wading ashore in the Philippines in 1944. That’s not marketing copy: that’s the reason the shape still reads as classic rather than dated nearly ninety years later.
Your Go-To for All Occasions
What makes Ray-Ban work is how easily the same pair fits into different parts of your life. You should be able to wear them every day rather than have a pair for every outfit. If you want one investment that always looks right, this is it.
You can find all of the classic Ray-Ban styles at SmartBuyGlasses.
3. Superior UV Protection
Protect Your Eyes with Ray-Ban Sunglasses
When it comes to buying sunglasses, prioritize eye protection. You’ll get both the look you want and the safety, as Ray-Ban sunglasses block both UVA and UVB rays.
Bear in mind, however, that full UV400 protection isn’t just a Ray-Ban thing. Any sunglasses with a UV400 rating will block the same wavelengths, regardless of brand or cost. Ray-Ban’s claim to this goes back to the original specification. The 1937 patent for the lenses called for infrared and ultraviolet filters as well as visible glare filters, which few sunglasses provided in those days. So these sunglasses were not merely a fashion accessory. Long term use of UV glasses can be damaging to the eyes, resulting in cataracts or macular degeneration. Wearing any glasses that screens out UV light reduces this risk, and Ray-Ban has provided this since before such a system for measuring UV exposure was available.
Protection Without Compromising Style
The real beauty of Ray-Ban sunglasses is that you get the best of both worlds protection and style. While many sunglasses offer protection, few can combine it with the iconic designs that Ray-Ban is known for. Don’t settle for less when you can have both protection and fashion in one.
Next time you’re on the hunt for sunglasses, make sure you get a pair that has both protection and style. Head over to SmartBuyGlasses to check out all the superior UV protection features in our sunglasses.
4. Comfortable Fit for All-Day Wear
Comfortable Design for Your Lifestyle
Because comfort is just as important as how they look, Ray-Ban sunglasses are lightweight, with nose pads that are adjustable and flexible so they won’t dig into your nose. These Ray-Bans are made for day-long wear whether you’re on the beach or running errands.
The fit is secure and allows for hours of wear without causing you to even notice them. The frames are also lightweight and come with adjustable pads.
Essentially, all-day wear without the fuss
No sliding down your nose. No pressure points by the end of the day. Ray-Ban sunglasses are made for whatever you’ve got happening on your schedule for the day.
Go to SmartBuyGlasses to find the most comfortable Ray-Ban fit for your face shape.
5. Sustainable Investment in Eyewear
An Investment That Lasts
Buying anything worth having should mean thinking about how long it lasts. Instead of replacing a cheap pair every season, Ray-Ban sunglasses are designed to last. That’s good for your wallet, and it’s good for how much ends up thrown out. Cheap sunglasses might survive a summer. Ray-Ban survives years.
This is the answer, of course. Buying Ray-Ban is buying less often, and buying better. Ray-Ban says that its materials and design suggest a pair of sunglasses that you don’t flip into a drawer or skip off to the landfill within the year.
Be a Responsible Consumer
Ray-Ban sunglasses are long-lasting and durable as they are made with better quality materials than cheap sunglasses and are designed to last longer and therefore, are more sustainable than throwaway sunglasses.
SmartBuyGlasses has a selection of Ray-Ban sunglasses for environmentally conscious fashion lovers.